Marketing Executive

Location UK / Down

Job Type Permanent full-time

Salary See description

Updated 5 days ago

Reference 1433386

 Job Description

Due to continued expansion SMS Platinum Group we are now recruiting for a Marketing Executive.

Title: Marketing Executive

Location: Rathfriland, Northern Ireland

SMS Platinum Group are one of Irelands leading family leisure groups.  The company boasts a wealth of experience in the industry and has developed a number of brand concepts.  The current portfolio of brands includes Air-tastic Trampoline, Inflata & Ninja Adventure Centres, Captain Green’s Adventure Golf & Funky Monkeys Indoor Play.

Due to continued expansion we are now recruiting for a Marketing Executive.  This person will report to the Marketing & Brand Development Manager.  The Marketing Executive will assist the Marketing & Brand Development Manager to market Air-tastic, Captain Green’s and 4 company owned Funky Monkeys centres. The role is based in our Rathfriland Head Office.

Key Accountabilities:

  • Assist with the implementation and delivery of the brands annual marketing plans including search, display and social advertising
  • Assist with all digital marketing including websites, search, social media (paid and organic) by developing and maintaining the various platforms with updated and engaging content
  • Executing email marketing campaigns via Mailchimp
  • Database management and development
  • Monitor, analyse and report on google analytics and digital marketing activity data
  • To organise brand promotions, development of artwork and manage printing and delivery to centres
  • Assist and help organise various marketing events and new brand launches.
  • Assist with development opportunities – identify ideas for business development and follow through to completion
  • To conduct market/customer research when required
  • Third party relationship management with agencies (Digital, design, printers etc)
  • Competitor analysis and reporting
  • Ensure consistency of brand in all marketing activities
  • Carry out general departmental administration duties
  • Any other duties as directed by the Marketing & Brand Development Manager/Directors



  • Third Level Degree in a relevant discipline, i.e. Marketing/Business/Communications with a minimum of 2 years’ experience in a Marketing role
  • Experience in both above and below the line brand marketing activities
  • Proficient in the use of design software and Mail Chimp
  • Highly computer and web literate, with experience in using content management systems
  • Understanding and experience of digital marketing and social media platforms including Facebook, Instagram and Twitter to promote brands
  • Experience of using Google Analytics and AdWords
  • Experience in content creation
  • Excellent communication skills – both written and verbal
  • Excellent interpersonal skills
  • Excellent organisational skills, including the ability to work on a diverse set of projects at one time, prioritising and producing high quality work to strict deadlines
  • Possess a full current driving licence


  • Digital Marketing Qualification


  • Salary commensurate with experience

To apply for this role please send your CV via the apply button below.

Closing date for applications is Friday 6th September @5pm