Search Specialist

Location UK / UK

Job Type Permanent full-time, TemporaryContract

Salary £20000 - 30000

Updated 1 week ago

Reference 1357309

 Job Description

MCS Group is working with a leading digital agency on the recruitment of a Search Specialist who will join a fantastic team that pushes boundaries through innovation and is a highly desirable place to work.

MCS Group is working with a leading digital agency on the recruitment of a Search Specialist who will join a fantastic team that pushes boundaries through innovation and is a highly desirable place to work.

The agency is now looking for a talented digital marketing professional to work with its client base, managing Search Engine Marketing and paid search campaigns across multiple digital channels in order to maximize ROI, drive traffic, customer acquisition and sales.

Some of the key areas of responsibility will require you to…

  • Plan, develop and implement SEO strategies for clients
  • Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyse website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Optimise copy and landing pages for paid search engine marketing campaigns
  • Perform ongoing paid keyword discovery, expansion and optimisation
  • Research and analyse competitor advertising links
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Identify buyer personas to better target identified audiences
  • Work with web developers and marketing teams to properly implement SEO best practices
  • Prepare and present reports regularly
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices

The successful candidate should have the skills and experience to meet the following criteria.

  • Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Up-to-date with the latest trends and best practices in search engine marketing
  • Experience with website analytics tools including Google Analytics,
  • Strong analytical skills and experience generating SEM reports
  • Familiarity with A/B and multivariate testing

If you experienced in this space and looking to join one of the most sought after agencies in NI, please get in touch and don’t miss this opportunity.

To speak in absolute confidence about this opportunity please contact Karl Webb, Specialist Consultant at MCS Group on 028 9023 5456 or send an up to date CV via the link provided.

If this position is not right for you, we may have others that are. Please visit www.mcsgroup.jobs to view a wide selection of our current jobs or call us on 028 9023 5456.

All conversations will be treated in the strictest of confidence.